Social Media Relations Position

Discussion about the Geocaching Australia web site
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caughtatwork
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Joined: 17 May 04 12:11 pm
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Social Media Relations Position

Post by caughtatwork » 19 August 15 9:51 am

Geocaching Australia has an opportunity for the right Social Media Relations person to join its ranks.
http://geocaching.com.au

This position is unpaid and performed on a volunteer basis. This is a volunteer position. Repeat. No money will change hands. You do stuff for the love of it.

It is expected that this position will not take up a significant portion of your time. Maybe an hour or two or three per week spread across 5 business days.

You will be expected to:
- Prepare articles and press releases for social media based on upcoming events or activities, promotional events and changes or enhancements to Geocaching Australia.
- Ensure Geocaching Australia protects and promotes its image in a proper, coordinated, and consistent manner.
- Cultivate and enhance collaborative working relationships within the press and publicity community.
- Manage the flow of news about the organization to the media.
- Gather and disseminate timely information to press and staff.
- Optimize communication system to enhance accuracy of communication.
- Create effective communication channels.
- Enhance effectiveness of press and publicity function.
- Act as a media spokesperson on behalf of Geocaching Australia and address questions and complaints.
- Organise local geocachers to act as media spokespersons for local content.
- Plan and oversee press events.
- Detect public relations issues as they emerge and address them directly.
- Research and write briefing materials.
- Assemble press kits.
- Compose and edit press releases, company literature, and articles for internal and external use.
- Tell stories of interest to local and national media, working closely with colleagues throughout the Geocaching Australia community.
- Ensure any colleagues involved in any press features are well briefed with key messages.
- Be the main point of contact for all media enquiries.

You will preferably have:
- Demonstrable experience in delivering successful PR campaigns.
- Demonstrable experience of writing strong, engaging press releases.
- Understanding of how the Media is organised and works.
- Good local press contacts.

If you have these skills and have the right approach to providing free, volunteer services to Geocaching Australia, please apply with a portfolio that showcases your work to caughtatwork@gmail.com or feel free to reply to this post.

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ziggiau
3000 or more caches found
3000 or more caches found
Posts: 825
Joined: 26 September 14 11:13 pm
Twitter: ziggiau
Location: Sydney, Australia

Re: Social Media Relations Position

Post by ziggiau » 20 August 15 12:36 pm

If only I wasn't already spread so thin I'd love to take this on. :(

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